Friday, March 19, 2010

Why is master data management so important right now?

Some organizations are growing, some are preparing for growth,and yet others are still managing costs to satisfy survival strategies.Independent of your business strategy, there are business processes that focus on customers, suppliers, products and services that span departments, business units and firewalls. These processes describe how an organization does what it does; to improve performance, reduce costs, ensure compliance, drive revenue and reduce time-to-market, a clean, consistent single view of master data is required.
Master data management is the cornerstone of nearly every critical business transaction. Knowing how to capitalize on it may be the strategic differentiators your organization needs. MDM is not a single project but an ongoing journey.

Infogain’s MDM approach focuses on customer data integration and complete data management, which together provide a 360° view of the customer and deliver high data accuracy for operational transactions and analytical reporting. We leverage the Oracle Customer Data Hub and Data Relationship Management products which provide the underlying MDM application components, and work with the client to deliver the custom MDM solution that fits their specific business and technology requirements.

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